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Online Shopping & Behavior Statistics |
Here are some fun (and useful) facts about changing consumer behavior in relationship to the Internet...
According to a recent study conducted by The NPD Group, Inc (One of the leading global providers of
consumer and retail market research information for a wide range of industries.):
According to a recent study conducted by The NPD Group, Inc (One of the leading global providers of
consumer and retail market research information for a wide range of industries.):
| 97% of Internet Users in the United States use the Internet to shop. 51% of Those Internet Users are using the Internet to do research about purchases they will make offline, at a local store. 39% of All Americans shop online. |
According to The Kelsey Group, a national provider of strategic research and analysis, data and competitive
metrics on Yellow Pages, electronic directories, and local media:
metrics on Yellow Pages, electronic directories, and local media:
| 54% of All Internet Users have substituted an Internet search for using the phonebook. |
According to the United States Census Bureau's 2003 Census:
| 62% of American households (approximately 180 Million people) had access to the Internet. |